See How Trucking Companies Are Getting More CDL Driver Applications
Watch real campaigns, then apply to see if we can build a custom CDL recruiting system for your company.
CDL recruiting campaigns start at $999/month + ad budget. Lease purchase, owner operator, multi-location, and dedicated recruiting programs are quoted after a strategy review.
3 Real Campaigns. Real Results.
Each case study is stacked under the previous one, with the YouTube video embedded and immediately watchable on the page.
43 Driver Applications In Under 24 Hours
A regional CDL driver campaign built around a dedicated CA-AZ route, local hiring area, fast lead delivery, and immediate follow-up.
- Regional CDL driver campaign with clear route positioning
- Leads delivered directly into Google Sheet tracking
- Owner/recruiter could call applicants immediately
- Built to create driver conversations quickly
Qualified CDL Drivers Around $5 Each
A recruiting campaign for company drivers and lease-to-rent drivers, supported by driver-focused creatives and organized lead tracking.
- Company driver and lease-to-rent campaign structure
- Driver-focused ad creative instead of generic posts
- Automated lead tracking for recruiters
- Designed for fast follow-up and better conversations
Owner Operator Leads Around $10 Each
Owner operator campaigns require stronger positioning, clearer money messaging, and better filtering than basic company driver campaigns.
- Owner operator campaign with a specific offer angle
- High-intent lead generation at a low cost per lead
- Automated delivery into a tracking sheet
- Built for fast recruiter response
Why Most CDL Recruiting Campaigns Fail
If the system is weak, more ad budget does not fix the problem. It only makes the waste happen faster.
Drivers do not clearly understand pay, home time, equipment, lanes, and why they should choose you.
Generic trucking ads attract the wrong attention and fail to speak to the driver type you actually need.
A good lead can become a bad lead if nobody calls while their interest is still high.
Without a sheet or CRM process, nobody knows which leads became conversations, applications, or hires.
The CDL Recruiting System We Build For You
This is more than “running ads.” The campaign, offer, tracking, and follow-up process need to work together.
We review pay, lanes, home time, equipment, requirements, hiring area, and the strongest angle before launch.
We build separate creative angles for company drivers, lease purchase drivers, owner operators, or regional hiring needs.
Campaign setup for Facebook and Instagram, with lead forms or landing pages designed for fast mobile applications.
Every lead is delivered into an organized sheet so your recruiters can call, text, update status, and document each action.
We help your team understand how to call fast, text, follow up, and reduce wasted driver applications.
We review cost per lead, lead quality, contact rate, driver feedback, and adjust the campaign based on real data.
Different Driver Types Need Different Campaigns
Company drivers, lease purchase drivers, and owner operators should not be mixed into one generic campaign. Bigger fleets can run multiple campaigns at the same time.
Company Driver Campaigns
For W2/1099 company driver offers, regional or OTR.
- Offer review and driver angle
- CDL driver creatives and campaign setup
- Lead form / landing page setup
- Google Sheet lead tracking
- Weekly optimization and reporting
Best for carriers that need company driver applications and a focused campaign test.
ApplyLease Purchase Campaigns
For lease purchase, lease-to-rent, and more complex driver offers.
- Lease-focused positioning and filtering
- Creative around truck payment, deductions, gross, home time, lanes, and realistic expectations
- Separate lead form questions for lease drivers
- Priority lead routing and quality review
- Weekly optimization and reporting
Best when the offer needs stronger explanation and better qualification before recruiters call.
ApplyOwner Operator Campaigns
For owner operators, fleet owners, and higher-value recruiting.
- Owner operator strategy and high-intent creative
- Messaging around percentage, gross, lanes, trailer, deductions, and authority requirements
- Stronger qualification and lead quality review
- Separate tracking and reporting
- Weekly optimization based on recruiter feedback
Best for companies where one good owner operator is worth significantly more than a basic driver lead.
ApplyMulti-Campaign Fleet System
For bigger companies that need multiple campaigns running at the same time.
- Separate campaigns for company drivers, lease purchase, owner operators, locations, or terminals
- Separate lead tracking and reporting by driver type
- Higher-volume optimization and recruiter feedback loop
- Optional dedicated recruiting support
- Custom program after strategy review
Best for 50+ truck fleets, multi-location hiring, urgent hiring pushes, or companies with multiple driver types.
Request Custom PlanBefore You Apply
No agency can honestly guarantee hires without controlling your offer, recruiter speed, hiring decisions, onboarding, and driver acceptance. We build the campaign, lead flow, tracking, and optimization. Results depend on your offer, market, and follow-up speed.
We do not publicly offer free campaign trials because serious recruiting campaigns require strategy, creative, setup, tracking, and ad budget. We do offer a free CDL recruiting strategy review before recommending a campaign.
Yes. Bigger fleets often need separate campaigns for company drivers, lease purchase, owner operators, hiring areas, or terminals. We can structure the campaigns separately so the messaging and tracking stay clean.
No. Social media content-only plans are available for companies that only need page activity. This page is for CDL recruiting campaigns designed to generate driver applications and conversations.
Apply For A Free CDL Recruiting Strategy Review
Tell us about your company and hiring goals. If it looks like we can help, we’ll call or text you with the best campaign structure for your fleet.
